Meet the Yacht Marketing Experts

Powerful buyers.
Cutting-edge strategy.
Global reach.
More Than 40 Years in the Market

No one stewards you through the process of selling a yacht like Italian Yacht Group. We have decades of experience connecting sellers to buyers, with over 100 successful transactions to our credit. And we don’t close a sale unless the client is satisfied.

With proven expertise and deep relationships, we reach qualified buyers through cutting-edge marketing plans that make vessels visible to the world.

Yacht Marketing Tactics & Strategies

Each vessel we represent gets a marketing plan as unique as its name, and we only use intelligent tactics to drive listings to the right audience.

Boat Shows

Our team places yachts for sale on display at leading boat shows in Fort Lauderdale, Palm Beach, Miami and more.

Media Production

The first step to creating a great yacht marketing campaign is world-class photography and videography. We do both.

Digital Listings

Yachts for sale are listed on our website and syndicated on the MLS to top websites like IYBA, Yachtworld and Yachtfolio.

Online Advertising

Google Search campaigns, remarketing ads, social targeting campaigns and more are launched to capture qualified leads worldwide.

Print Marketing

Listings are placed in top magazines like Yachting, Boat International, Yacht International, Showboats and Power & Motoryacht. The final list is customized

Email Marketing

A curated list of trusted clients, brokers and partners receive ongoing emails promoting the vessels that we have for sale.

Marketing Brochures

Our team turns the incredible images we shoot into brochures that can be shared by email and offered as downloads.

Press Releases

Our team creates newsworthy press releases that can raise awareness about a listing and generate press coverage in relevant media.

The Proof is in the Numbers

Don’t take our word for it. At Italian Yacht Group, our record speaks for itself.

250
LUXURY YACHT TRANSACTIONS
70
YEARS OF INDUSTRY EXPERIENCE
400
SATISFIED CLIENTS REPRESENTED